There has been a while since I wrote. My son hade to go through a tough operation. Now he is well and I’d like to share this with you – som nice vintage. Enjoy!
Swedish summer in a Katja of Sweden dress. This was in collaboration with Du Pont. This is a timeless dress from the 70th with a cute print.
Katja Geiger wanted to create beautiful cloths in timeless design. Her collections didn’t change much every season. She had her type of styles and added a few details, colours etc. I would say this was a designer who worked in a sustainable way, a designer who would be very much in demand today.
During the Second World War French fashion industry was cut off and gave the American designers an opportunity to prosper.* Those designers were often promoted by Dorothy Slater at the Lord & Taylor who bought Katja Geiger’s first collection and therefore helped Katja with her start of a long design career. The brand Katja of Sweden was born. Katja Geiger was a successful designer for many years, creating beautiful designs that today can be found in good vintage stores. Here is one of the dresses.
Traditional patterns were often used together with strong colours. A black dress like the one above was therefore rare but the belt were sold in many different colours. See below a photo of a drawing from the factory MMT in Malmö, Sweden, where this dress were produced.
*Source: Women of Fashion by Valerie Steele.
It’s not always retro cloths looks fashionable and stylish. In fact, they can look quite out of date even though the quality is good.
However, Katja of Sweden cloths usually give you the attitude and attention that good vintage deserve. Her cloths may in many ways look rather simple on the hanger. It’s when you take them on they become stylish. I will from time to time show exemples of stylish vintage of Katja of Sweden. Let’s start with a pink classic shirt dress.
There’s time for spring! A green beauty from Katja of Sweden will decorate my livingroom today.
The design is cool and would still be OK to wear even though these are from the late 60th.
Katja of Sweden has inspired many generations with her design. Let me introduce you to one of those vintage experts who stands out.
Ida Nielsen is a Textile Teacher with great interest in fashion history, especially from the 1960th and the 70th.
‘Katja of Sweden is part of Swedish fashion history. Her cloths is therefore part of Swedish tradition.’
Ida Nielsen says that Katja Geiger’s design was fashionable even though her design had her own style.
Through her interest and her education Ida Nielsen has an eye for quality. Her own wardrobe sparcles with colours with nearly 250 vintage dresses, 15 of those made of Katja of Sweden.
She often wears Katja of Sweden dresses but she would never amend them. The respect for Katja Geiger’s creation is high.
If you want to see more of Ida’s wardrobe please see her instagram Idasgarderob or her blogg hebreiska.blogg.se.
You can read more about her on Facebook Sagamodellen or Instagram Sagamodellen.
Source: Interview with Ida Nielsen, photo by Gull-Britt Nielsen